dealership

MSRP

What is MSRP?

MSRP simply stands for Manufacturer’s Suggested Retail Price. You’ve probably seen the abbreviation MSRP while researching cars in Canada. But what does it really mean? First things first, MSRP isn’t some new-age money neither is it a currency. Several factors come into play when producing a car. The manufacturing company has a lot of work …

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